professional guidelines for successful marketing and communications

I specialise in writing and copy editing for business managers too busy to handle the details and clarity of online communications.

I am an established communications and media practitioner contributing to influence cancer care communications, and aged care policy development. I specialise in writing online content, layout & editing, social media, photo-retouching and e-newsletters - e.g. presently communications work for Advance Care Planning Australia, and the North Eastern Metropolitan Integrated Cancer Services (NEMICS). My skills include:-

• Copy editing, media releases, website content, online newsletters
• Persuasive writing to build audience & stakeholder interest and trust
• Designing proposals and briefs for fundraising/ tender submissions
• Analysing market segmentation data and competitor activities

I have built strong professional relationships, including over 6,600 LinkedIn 'connections'. I offer communications and marketing expertise gained in a broad range of industries:- Tertiary Education Media Telecommunications Medical sector and health Fashion design Retail & Art Galleries Manufacturing Tourism Energy

I make recommendations to improve the effectiveness and persuasiveness of written communications.
I administer a timely and accurate social media presence.
I tailor the message style, structure and language to your target audience.
I aim to improve clarity and brevity through phrasing and grammar.
I adhere to a tone and style appropriate to your business purpose, and your needs.