professional guidelines for successful marketing and communications

I specialise in writing and copy editing for business managers too busy to handle the details and clarity of online communications.

I am an established communications and media practitioner contributing to influence cancer care communications, and aged care policy development.

I specialise in writing online content, layout & editing, social media, photo-retouching and e-newsletters – e.g. presently communications work for Advance Care Planning Australia, and the North Eastern Metropolitan Integrated Cancer Services (NEMICS).

My skills include:-

• Copy editing, media releases, website content, online newsletters

• Persuasive writing to build audience & stakeholder interest and trust

• Designing proposals and briefs for fundraising/ tender submissions

• Analysing market segmentation data and competitor activities

I have built strong professional relationships, including over 6,600 LinkedIn ‘connections’.
I offer communications and marketing expertise gained in a broad range of industries:-

Tertiary Education
Media
Telecommunications
Medical sector and health
Retail & Art Galleries
Tourism

I make recommendations to improve the effectiveness and persuasiveness
of written communications.

I administer a timely and accurate social media presence.

I tailor the message style, structure and language to your target audience.

I aim to improve clarity and brevity through phrasing and grammar.

I adhere to a tone and style appropriate to your business purpose, and your needs.