Falcon Writing Australia

my 10 pixel blank image for gapsWELCOME



If any of the following apply to your business, then I would be delighted to provide you with an obligation-free assessment of how I can assist.

    • Has it been a long time since you've updated or checked your important customer communications – e.g. social media and website content?
    • Does any of your online content lack brevity, punch, or it's too cluttered with jargon?
    • Are your social media endeavours becoming too time consuming?
    • Can your online newsletters / online brochures work better to stimulate new business enquiries?
    • Do you have insufficient in-house resources to improve the clarity and persuasiveness of your customer communications?

#CliffHowardArtist Federer Nadal Tennis AusOpen Melbourne sport artwork switzerland spain FalconWriting   Sydney Writers’ Festival is on 22-28 May 2017. #CliffHowardArtist Is your content like a maze?


My Linked-in site provides additional information about my background. my 10 pixel blank image for gaps Testimonials about my professionalism and acumen are available within this website.

This website includes examples of my photo retouching /artwork, plus examples of my original paintings.

For those interested, I hope you enjoy some of 56 short poems in rhyme, published on ISSUU as ‘Simple Poems for Complex Folk’.

  International Women's Day #genderequality #InsightSBS #Malala


At Falcon Writing you deal directly with an experienced and hands-on copywriter, editor and proofreader. I am dedicated at producing effective sales and marketing communications for business managers who are too busy on other matters to worry about writing content, dealing with the media, or editing time-consuming documents.  I specialise in medium and large sized businesses as I understand their marketing and communications needs.  

My social media work includes a 2018 template of guidelines for designing a corporate Communications Crisis Response Plan.

my 10 pixel blank image for gaps

my 10 pixel blank image for gaps my 10 pixel blank image for gaps my 10 pixel blank image for gaps

#CliffHowardArtist #NGV #art #paintings #FalconWriting #logos #communications #galleries #MOMA

I write in a straightforward style that:-

  • Stimulates customer interest and emphasises the benefits of why customers should engage in business with you.
  • Differentiates your business and describes the advantages of your products and services clearly and concisely.
  • Conveys impactful and memorable sales offers that have a convincing and persuasive call to action.
  • Produces online copy, in a credible and courteous tone of voice, that portrays your business as trustworthy and responsive.
  • I offer you affordable, prompt and high quality communication messages with good structure, clarity, flow, consistency and meaning.




Portrait by Christine Wrest Smith